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Basic Application Switching > Proximity > Proximity Introduction

Proximity Introduction
In today’s Internet environment, providing quality content is only part of the issue. Delivering content to clients as quickly as possible is a critical factor for successful e-commerce initiatives. Delivering content along the path with the least latency can reduce download times. The importance of even a small increase in performance will contribute to user satisfaction, and can have significant impacts on user loyalty, enjoyment, and commerce.
Radware offers both dynamic and static (administratively configurable) proximity mechanisms to meet Internet and intranet needs. The dynamic proximity detection mechanism measures the network proximity (both latency and hop count) between the client’s mouse click all the way to the content located on the provider’s web servers. Only through such accurate measurement can content providers be sure that their users are receiving the quality of service necessary to compete in the fast paced Internet arena. In addition, by minimizing the hops and latency between the end users and the content, Radware’s redirection mechanisms will reduce the traffic on the Internet backbones. Radware’s Internet Traffic Management solutions deliver content to end users from the closest site or WAN link by utilizing this proximity detection mechanism in either global or multihomed Internet environments.
To get accurate network proximity results, LinkProof uses several different proximity check methods capable of passing through any router and firewall.
When an internal client attempts to reach a server on the Internet, it first approaches LinkProof, and a proximity check is performed through each of the routers. The results determine which one provides the best path to the server. When another client from the same network approaches the same server at a later time, the best link is already known, and the client is immediately forwarded via that router.
Conversely, when an outside client wishes to contact an internal server, LinkProof checks the proximity through each of the links, and responds to the client with the NAT IP address of the router best suited to handle the traffic.
The proximity probes are a combination of IP, TCP, and application-layer probes (such as TCP ACKs and ICMP Echo requests) to ensure accurate measurements.
The type of checks used for proximity is configurable to allow users more control of the device and generate maximum performance from the links.
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